The critically-acclaimed director of BOMB IT! and distribution expert and author will present a step-by-step guide into the Dynamic New World of Hybrid Distribution and Marketing.
Day One goes over how to create a distribution strategy and marketing plan unique to your film, the various available markets for your film’s release, how and why to engage your audience as early as possible, digital rights, and more. It ends with a networking happy hour with industry reps.
Day Two discusses advertising campaigns, and transmedia platforms, as well as live workshopping of a few films.
Special guest speakers include Lance Weiler (THE WORKBOOK PROJECT) and Caitlin Boyle (FILM SPROUT).
Finally, all attendees get a DVD-Rom toolkit to take with them.
June 5th and 6th, 2010
New York Film Academy, Union Square, NYC
Tickets are only $150 for the weekend for IFP members and SAG/SAGIndie members.
Also, to get your FREE COMMUNITY MEMBERSHIP to IFP (worth $35), sign up here: www.ifp.org/registration-form. Type in the code FORG10.